Hammer Strength Clinics
Brand Development / Graphic & Logo Design / DIgital Marketing / Event Design
The Hammer Strength Clinics are a series of events that bring the best in athletic strength training together to share philosophies and practices.
Before
After
Goal
To revamp the Hammer Strength Clinics logo for its 25th anniversary.
Behind the Scenes
The Hammer Strength logo includes the new branded font and hints at the Hammer Strength history by including an outline of the first product it ever produced, the Jammer. You can view the pitch deck here.
A series of emails were sent out to promote two clinics, one in San Francisco and the other in Philadelphia.
Social Media Posts
The 25th Anniversary
Here are a few images of the 25th Anniversary Hammer Strength Clinics at the Cincinnati Bearcats weight room.
Photo courtesy: Carl Schmid
